What are you going to do to get an Ibiza?

Objective_ Increase traffic to the car retailer with our young target.

Strategy_ A Facebook contest to win an Ibiza through a fun social game. 

Idea_ Getting your first car is difficult without money. That's why at SEAT we are going to help to convince your dad to buy you an Ibiza. It’s time to become his Facebook friend. You are going to be a bit embarrassed but your dad will be proud of you. This is your chance!